īrunswick completed its exit from the bowling business in May 2015 with the sale of the bowling equipment and products division to BlueArc Capital Management, a private investment firm based in Atlanta, Georgia. The sale of the bowling center division to Bowlmor AMF was completed in September 2014. The company said it was making these changes to focus on its “core” Marine and Fitness businesses, which provided 92% of company net revenues in 2013. It also disclosed that it had retained Lazard to find a buyer for its bowling equipment and products business. As part of the announcement, the company disclosed that it had agreed to sell the bowling center business, which brought in $187 million in revenue in the prior year, to its much larger competitor Bowlmor AMF (now known as Bowlero Corporation) for $270 million.
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